Job Details
Job Location: Lubbock, TX
Education Level: 4 Year Degree
Salary Range: Undisclosed
Description
About the Employer
This position is with MD Billing, the parent company within a network of healthcare affiliates.
MD Billing operates across multiple service lines, including:
- Medical billing (wound care, cardiology, vascular, and ambulatory surgery)
- Revenue cycle management
- Chronic Care Management (CCM)
- Remote Patient Monitoring (RPM)
- Healthcare education and related services
Our divisions collaborate through shared technology and data systems, supported by a software arm focused on healthcare automation and proprietary tools.
Role Objective
Recruit a results-driven specialist to attract qualified prospects through digital marketing, conduct demos, and close deals.
This position focuses on inbound leads only—no door-to-door sales—turning engaged prospects into paying customers.
The specialist will collaborate across MD Billing’s network, including revenue cycle management, chronic care, education, and technology divisions, to drive adoption and unified marketing initiatives.
Core Responsibilities
- Develop and execute inbound marketing campaigns to attract qualified prospects.
- Use analytics to define buyer personas and segment audiences for targeted outreach.
- Produce SEO-driven content and digital campaigns (blogs, videos, interactive materials) that build and maintain inbound pipelines.
- Conduct live and virtual product demos for software and healthcare services including CCM, RPM, and RCM.
- Manage the sales cycle from discovery through negotiation and close for inbound leads.
- Coordinate initiatives across MD Billing and affiliates to ensure consistent messaging and unified lead management.
- Track and report lead generation, conversion, and revenue performance metrics.
- Integrate AI-enabled tools only where they enhance productivity and personalization—maintaining a focus on human-driven sales.
Qualifications
Key Qualifications
- Proven success in inboundmarketingand digitalleadconversion.
- Proficiency in SEO and content marketing strategies that attract and convert prospects.
- Skilled in live and virtual presentations for technology or healthcare solutions.
- Strong negotiation and closing abilities, with a record of achieving revenue goals.
- Familiarity with AI-enabled marketing and sales tools as an enhancement to core sales skills
Ideal Profile
- Combines analytical precision with creative marketing execution.
- Understands healthcare’s digital landscape and modern lead generation
methods.
- Actively explores and embraces AI-driven tools and techniques to enhance marketing impact, efficiency, and personalization.
- Executes integrated campaigns that attract, engage, and close qualified prospects.
Compensation
Comparable roles in Texas typically offer base salaries in the mid-$60K to mid-$80K range.
Offers are adjustedbasedonexperience,trackrecord,andperformancemetrics.
Application Instructions
Submit a coverletterandresume detailing:
- Your results in inbound marketing and digital lead generation.
- Your experience converting leads through demos and negotiations.
- Your use of digital and AI-enabled tools to support sales productivity and personalization.
