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USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com
About the Opportunity
We are seeking a detail-oriented and client-focused Automotive Implementation Specialist to manage the onboarding of new clients and campaigns. In this role, you’ll serve as the primary point of contact during the onboarding process, ensuring campaigns move efficiently to live status. You’ll partner closely with sales teams, post-sales support, and clients to deliver seamless implementation and maximize ROI.
This position is ideal for someone who thrives in a fast-paced, evolving digital marketing environment and enjoys building strong client relationships while leveraging both technical expertise and business acumen.
What You’ll Do
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Own the onboarding process, ensuring campaigns launch on time and align with client expectations
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Build strong client relationships through proactive communication and transparency
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Partner with Sales and Post-Sales Optimization teams to develop digital strategies that drive results
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Troubleshoot onboarding challenges and provide solutions to clients and internal partners
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Manage campaign setup and fulfillment across multiple technologies and platforms
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Track onboarding performance, assess trends, and identify opportunities for improvement
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Maintain ongoing communication with internal and external stakeholders to keep initiatives on track
Key Skills
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Expertise in customer relationship management and account onboarding
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Strong understanding of digital advertising campaigns (Search, Display, Marketing Systems, Traditional Media)
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Technical proficiency to recommend, assess, and optimize onboarding processes
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Skilled communicator with the ability to explain technical and marketing concepts clearly
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Proficiency in Excel and Salesforce for tracking and reporting
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Strong problem-solving, analytical thinking, and process improvement mindset
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Proven track record in relationship management and account success
About You
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3+ years of client-facing service or account management experience
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2+ years of hands-on experience managing online/digital advertising campaigns
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Google Ads and Google Analytics Certification a plus (not required)
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Highly organized, adaptable, and collaborative
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Comfortable working in a dynamic, change-driven environment
About Us
At LOCALiQ, we value innovation, passion, and work-life balance. Our employees are central to our success, and we pride ourselves on fostering a collaborative and engaging culture. We help local businesses grow by connecting them with customers through data-driven marketing solutions.
Our recognition includes:
The base salary for this role will range between $55,000 and $65,000. Base compensation is reflective of multiple factors, including market location, education level, skills, certifications, and experience. Variable compensation is not reflected in these figures and may apply based on the role.
USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.
USA TODAY Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where USA TODAY Co. employs employees. In addition, USA TODAY Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with USA TODAY Co., Inc. Applicants who require such accommodation should contact USA TODAY Co., Inc.’s Recruitment Department at Recruit@usatodayco.com. Applicants must be authorized to work in the applicable location. Applications from outside these regions will be removed from our system after submission.
