• Edit photos and short-form videos (reels) for social media pages (Instagram, TikTok, YouTube)
• Create engaging, heartwarming, and fun content featuring foster kittens
• Edit videos with strong hooks, captions, text overlays, trending sounds, and pacing optimized for each platform
• Post at least 1 photo per day on Instagram (Monday to Friday)
• Create and post 2 reels per day on Instagram and TikTok (Monday to Friday)
• Suggest content ideas (what to film, trends, creative concepts)
• Write captions and hashtags with strong hooks to drive engagement
• Advise on content strategy and posting schedule
• Monitor performance and adjust content strategy based on analytics
• Eventually assist with YouTube (long-form content)
• Maintain a consistent brand voice that is playful, warm and authentic
• Upload and post content directly to platforms
