• Develop and execute organic and paid campaigns on Facebook & Instagram to drive B2B lead generation.
• Create and manage engaging content, graphics, and creatives using Canva.
• Promote lead magnets and webinars to attract targeted prospects.
• Manage posting, scheduling, and community engagement on Meta platforms.
• Optimize campaigns for maximum ROI and lead conversions.
• Collaborate with the business owner to align campaigns with overall marketing and sales goals.
• Stay updated on the latest social media trends, Meta advertising features, and B2B strategies.
