Job Type: Full-time
Location: 100% Remote
Timezone: US(PST)
The Role:
We are seeking a creative and results-driven Video Editor to join our growth marketing team. In this role, you will craft high-quality, compelling content tailored for performance marketing campaigns across various channels, including paid social, search, and display. This position offers a unique opportunity to merge your creative expertise with data-driven strategies to help scale the MeUndies brand.
Responsibilities:
- Develop engaging ad creatives, including video, graphic, and copy assets that drive conversation across different paid social and search channels
- Create ad concepts that target different stages of the funnel (awareness, consideration, conversion) and audience segments.
- Collaborate with the marketing and design teams to ensure content aligns with brand guidelines and campaign objectives.
- Work with influencers and UGC creators to source authentic, on-brand content that resonates with audiences and drives conversions.
- Analyze the performance of content across channels and make data-informed adjustments to improve effectiveness and ROI.
- Conduct research to stay informed about industry trends, competitor strategies, and audience preferences.
- Test and iterate on content ideas to identify top-performing formats and messaging.
- Support the development of storytelling strategies that resonate with both B2B and consumer audiences.
Skills & Qualifications:
- 5-7+ years of experience in content creation for performance marketing or digital advertising.
- Proficiency in design tools such as Adobe Creative Suite, Canva, or similar software.
- Strong understanding of ad platforms like Facebook Ads Manager, Google Ads, and TikTok Ads.
- Demonstrated ability to create high-performing video and static assets for paid media.
- Analytical mindset with a knack for interpreting campaign performance metrics.
- Excellent storytelling and creative writing skills with attention to detail.